Case Studies
Gazpacho
Background
Gazpacho is an eclectic brand born from a love of stories, colour and craftsmanship.
With a focus on unique products such as illustrations, accessories and bags, Gazpacho celebrates everyday creativity, inviting customers to immerse themselves in a lively and personalised world.
With a focus on unique products such as illustrations, accessories and bags, Gazpacho celebrates everyday creativity, inviting customers to immerse themselves in a lively and personalised world.
The challenge
Creating a digital experience that reflects the visual and narrative identity of the brand.
Gazpacho needed a platform that expressed its creative essence, with a fluid and engaging interface for its audience.
Gazpacho needed a platform that expressed its creative essence, with a fluid and engaging interface for its audience.
The solution
We designed a site that combines minimalist aesthetics with playful visual interactions. The design enhances Gazpacho's vibrant colours, while the structure encourages intuitive product discovery.
Technically, the site was developed in Woocommerce.
Technically, the site was developed in Woocommerce.
Advanced Filters
To improve the browsing and shopping experience on Gazpacho, we have implemented an advanced filter system. Users can quickly select products according to preferred categories, colours, materials and styles.
This customised approach makes the search faster and smoother, facilitating the connection between customer needs and product offerings.
This customised approach makes the search faster and smoother, facilitating the connection between customer needs and product offerings.
Trolley
customised
The shopping cart has been completely redesigned and developed to be intuitive and dynamic, offering real-time editing options. The purchasing flow has been improved with a clean and interactive interface.
results
As a result of this collaboration, Gazpacho saw an improvement in the user experience and a significant increase in the conversion rate at checkout.
Customers are now immersed in a visual narrative that perfectly reflects the soul of the brand.
Customers are now immersed in a visual narrative that perfectly reflects the soul of the brand.